Our Privacy Policy
Protecting Your Privacy
BLOCH UK Limited ("BLOCH", "we", "us", "our") respects your privacy and it is our commitment to always make sure your personal data is well protected, and to inform you as to how we use your personal data and why is it necessary for us to collect it.
Our most important task is ensuring that our customers’ privacy, as well as that of the non-registered visitors of our site, is always completely protected. Our team is composed of people who have extensive experience in shopping online themselves. As a result, they understand first hand why privacy is so important. Should you have any questions about how we ensure your privacy is protected, please contact us at dataprotection@blochworld.com.
It is important that you read this privacy policy together with any other privacy notices or policies or fair processing notices we may provide on specific occasions when we are collecting or processing personal data, so that you are fully aware of how and why we are using your data. This privacy policy supplements the other notices/policies and is not intended to override or replace them.
Who We Are
BLOCH UK Limited is the controller responsible for your personal data. Our contact details are here.
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.
Content of this Policy
- How Your Details Are Used
- Sharing Your Details
- Marketing Communications
- BLOCH Web Advertising
- Use of Your Details by Non-European Countries
- Security and Storage of Your Details
- Your Rights
- Potential Changes to Our Privacy Policy and Your Duty to Inform Us of Changes
- Cookies
- Contact Us
How Your Details Are Used
Your details may be used in a variety of ways, all of which are determined by the type of details we have. Precise information on how we use your details is laid out in the table below, along with the lawful basis for such processing.
Your Name and Contact Details
| What do we do with your name and your contact details? | Why? |
|---|---|
| We ensure your orders are processed and delivered to you. |
Without this, we just wouldn’t be able to offer our services to you. Lawful basis for processing: Performance of a contract with you. |
| We advise you of important matters such as updates on your order and changes to our privacy policy. We do this by using apps, text messages and/or e-mail. |
To communicate with you so that you’re always on top of what’s happening with your purchases. Lawful basis for processing: (i) Performance of a contract with you. (ii) Necessary to comply with a legal obligation. |
| We ensure you receive all the necessary information about our new products or the services we offer. We send this information by email, text and/or post. |
To make sure you don’t miss any of the exciting things we’re doing. These messages will be sent to you only after we receive your permission. Lawful basis for processing: Necessary for our legitimate interests (to develop our products/services and grow our business). |
| We engage in fraud prevention activities. |
To ensure we can quickly detect fraud and thereby protect you - and us - from it. A very unfortunate consequence of our cyber world. Lawful basis for processing: Necessary for our legitimate interests (to prevent fraud). |
| We display BLOCH adverts to you while you are browsing the web. |
To make you aware of our newest offers and designs. Lawful basis for processing: Necessary for our legitimate interests (to develop our products/services and grow our business). |
| We may send you surveys or ask you to complete a review. |
To understand what our customers feel about our company, product, services and prices, so BLOCH can remain competitive in the market. Lawful basis for processing: Necessary for our legitimate interests (to develop our products/services and grow our business). |
Your Date of Birth
| What do we do with your date of birth? | Why? |
|---|---|
| Engage in fraud prevention activities. |
To ensure we can quickly detect fraud and thereby protect you - and us - from it. A very unfortunate consequence of our cyber world. Lawful basis for processing: Necessary for our legitimate interests (to prevent fraud). |
Your Payment Details
Details like your card security code (we do not store this type of information).
| What do we do with your payment details? | Why? |
|---|---|
| Ensure we receive your payments and accurately process your refunds. |
Without this, we just wouldn’t be able to offer our services to you. Lawful basis for processing: Performance of a contract with you. |
| Engage in fraud prevention activities. |
To ensure we can quickly detect fraud and thereby protect you - and us - from it. A very unfortunate consequence of our cyber world. Lawful basis for processing: Necessary for our legitimate interests (to prevent fraud). |
Your Contact Record
This comprises all your communications with us, either verbal, or written.
| What do we do with your contact record? | Why? |
|---|---|
| Ensure we maintain the quality of our customer service. |
In order to offer our services to you in the most efficient way. We want the very best for our customers. Lawful basis for processing: (i) Performance of a contract with you. (ii) Necessary for our legitimate interests (to grow and develop our business and to inform our marketing strategy). |
| Provide excellent training for our staff. |
When you are dealing with us, we want to ensure you have the best possible customer service experience. Lawful basis for processing: (i) Performance of a contract with you. (ii) Necessary for our legitimate interests (to ensure all staff are appropriately trained and responsive, to ensure great customer service and to develop and grow our business). |
Orders History
A record of the orders you’ve placed with us.
| What do we do with your order history? | Why? |
|---|---|
| Use it to manage returns effectively and ensure we can provide excellent customer service |
Without doing this, we just wouldn’t be able to offer our services to you. Lawful basis for processing: Performance of a contract with you. |
|
We may send you surveys or ask you to complete a review. |
To understand how to tailor our products and services to the needs and preferences of our customers, so we can be competitive in the market. Lawful basis for processing: Necessary for our legitimate interests (to develop our products/services and grow our business). |
Information Related to Your Device and to the Use You Make of our Website
This will be information you leave behind when you browse our site, like your IP address or your location (provided you have agreed to share this detail with us).
| What do we do with this type of information? | Why? |
|---|---|
| Make our website more accessible by memorising your preferred options, such as the language you choose to browse our website. |
To continuously improve our site, so as to make it more pleasant for you to navigate. Lawful basis for processing: Necessary for our legitimate interests (to study how customers use our site, to develop it and to grow our business and inform our marketing strategy). |
| Ensure our site is safe and protected. |
So we can quickly detect fraud and thereby protect you - and us - from it. We have a duty to abide by legal regulations set up to protect customer data. Lawful basis for processing: (i) Necessary to comply with a legal obligation. (ii) Necessary for our legitimate interests (to prevent fraud). |
Information Related to Your Internet Accounts
Should you decide to share some of your social media accounts with us.
| What do we do with information related to internet accounts you’ve shared? | Why? |
|---|---|
| Allow you to log into our website without having to necessarily create a BLOCH account. |
To make the site easier to access and use, thereby providing you with a better experience. Lawful basis for processing: Necessary for our legitimate interests (to promote customer experience and develop our products/services and grow our business). |
| Recommend products to you. |
To make it easier for you to detect the products you like. Lawful basis for processing: Necessary for our legitimate interests (to develop our products/services and grow our business). |
Answers to Surveys and Promotions
| What do we do with the answers you have provided for our surveys/promotions? | Why? |
|---|---|
| To run surveys/promotions. |
These are part of the service we offer. We need to access your answers to be able to select winners and also to understand and tailor what our customers want and like. Lawful basis for processing: (i) Performance of a contract with you. (ii) Necessary for our legitimate interests (to develop our products/services and grow our business). |
Although you are not required to give us any of the personal information mentioned above, you have to keep in mind that, should you not do so, you may find yourself unable to buy our products and take full advantage of what we have to offer.
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your data relating to the use of our website to calculate the percentage of users accessing a specific website feature. Aggregated Data may also be used for research and data analysis with the aim of improving the services we offer, and may be shared with third parties. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.
Sharing Your Details
Under no circumstances will we sell any of your personal details and information to third parties. We always want to make absolutely sure that our customers feel safe while using our website.
We do, however, share your details with certain types of companies, in so far as that is necessary for us to efficiently provide our services to you, as set out below. The types of companies which are essential to this process, and with which we interact, are:
- Companies that are part of our group, acting as processors, who are based in the United States of America and elsewhere outside the European Union (EU) and who provide administrative services and order processing services and who assist with order fulfilment.
- Companies providing delivery and fulfilment services based in the United Kingdom and inside and outside the EU which are engaged or contracted by us in the process of delivering your orders. These include payment service providers, warehouses and delivery companies.
- Companies that provide marketing, advertising and IT services to us as part of the running of our business. These include marketing agencies, advertising partners, and website hosting providers based in the United Kingdom and inside and outside the EU.
- Companies that help keep our website safe, such as credit reference agencies, fraud prevention agencies and law enforcement authorities in general, both in the United Kingdom and inside and outside the EU.
As mentioned previously, these third parties may be provided with information we have gathered from you.
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.
Marketing Communications
Should you agree to receive them, we will send you messages with the aim of keeping you informed about our latest activities and the new products we may be offering. We’ll get in contact with you either by email or text.
How to Stop Receiving Marketing Messages
You have a completely free right to decide you do not want to receive marketing messages. You can opt out at any time by:
- editing your account settings
- clicking on the link, provided in any marketing email we may send you, which has been created specifically to unsubscribe you quickly
- contacting us
If you effect any of these actions, your profile will be updated to make sure you no longer receive further marketing communications.
By choosing to opt out from receiving marketing communications, you won’t stop receiving all the other forms of communications that are required for us to offer our services to you. These communications include any messages about your orders and about your interactions with any other of the services and activities we provide.
BLOCH Web Advertising
We use web advertising in order to make sure our customers are always on top of what’s happening with BLOCH.
This is done by displaying our adverts to you while you are browsing search engines, other websites or Internet apps. To achieve this, we must use a series of technologies such as beacons, pixels, ad tags, cookies and mobile identifiers as well as specific services offered by some sites and social networks, such as Facebook’s Custom Audience service. Please see our Cookie Policy for more information on the cookies we use.
You will be shown adverts chosen for you on the basis of the information we have gathered while you were using our site, or interacting with our adverts online.
Use of Your Details by Non-European Countries
As we are an international company, we have business operations in the US which may be used to process the orders of our European customers. When this occurs, we ensure that our customers’ rights and privacy are protected to the equivalent level of protection offered within the European Union by using the European Commission’s standard data protection clauses. More information about these is available in the following link: http://eur-lex.europa.eu/legal-content/en/TXT/?uri=CELEX:32010D0087
Security and Storage of Your Details
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
Your details will be stored as long as they are required for us to successfully provide our services to you. As it is in our interests to provide excellent customer service, your details may also be stored in order for us to compile reports, which help us support you, and enable to carry out trend analysis.
Some of your details may be needed to comply with legal requirements, help us prevent fraud, apply our terms and conditions, and deal with disputes. For these reasons, we reserve the right to store some of your details even after our interactions with you have ended. We will not retain data any longer than is necessary to fulfil the purposes set out above and we determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
By law we have to keep basic information about our customers (including contact, identity, financial and transaction data) for six years after they cease being customers for tax purposes.
In some circumstances you can ask us to delete your data: see Request erasure below for further information.
In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.
Your Rights
You enjoy many rights when it comes to your personal details. Such rights include the right to:
Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data's accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
You also have the right to complain to your data protection regulator, such as the Information Commissioner’s Office (www.ico.org.uk) in the UK, or the EDPS (https://edps.europa.eu) in Europe.
Potential Changes to Our Privacy Policy and Your Duty to Inform Us of Changes
As a result of our desire to be fully transparent about how your data is processed, we may, every now and then, make some changes to this page in order to update you on potential modifications to our privacy policy.
Should these modifications be important, we will either contact you directly or make it absolutely clear on our Website that these modifications are about to take place. In this way, you will always have the chance to evaluate the changes and choose whether you want to continue using our Website.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
Cookies
The website employs cookies. If you wish to know more about them, we advise you to read our cookie policy.
Contact us
We always want to hear from customers (especially if you feel we’ve let you down or could do better).
We are eager to receive feedback from you or engage with you more generally in order to improve your experience
Should you want to:
- ask questions or offer your feedback in regards to our Privacy Policy;
- request that we stop using your details;
- make a complaint or take advantage of your legitimate rights.
We strongly encourage you to contact our data privacy manager at dataprotection@blochworld.com. We are eager to answer any of your questions.
If your issue relates to an order or feedback on our website or service, you can also contact our Customer Service through the BLOCH website. You also have the option of writing to us by post at the following address:
BLOCH UK Ltd
33 Endell Street, Covent Garden, London, WC2H 9BA